Learn to Leverage Digital Advocacy from DC Pros

PRSA-NCC has a great opportunity for anyone who wants to learn about digital advocacy. “Taking it to the Tweets: How Digital Advocacy Will Shape Public Affairs in 2015,” will be held on Nov. 19 from 8-10 a.m. at the U.S. Navy Memorial & Heritage Center in Washington, DC. Panelists include Allie Walker, Communications Specialist at Honda…

Five Steps to Twitter Success

Want to use Twitter to connect with your audience. Here are five fundamental components to success: Create a content calendar. Plan your content. Use holidays, special day/week/month designations like administrative assistant appreciation day or national cupcake day, key events for your business and other triggers to plan relevant tweets. You can supplement the plan with timely,  unanticipated topics,…