Tag Archives: google

Google+ For Business

googleplusGoogle+ Pages are designed specifically for businesses on Google+, as opposed to Google+ Profiles designed for individuals. If your business does not yet have a page, follow these steps:

Create a personal account
You must have a Google+ personal account in order to create a Google+ Page. If multiple people will be managing the Google+ Page, create a dedicated Google+ account with your name that you can share with your team.

Visit http://plus.google.com/pages/create

Follow the steps and choose the most appropriate option to classify your business. Fill in your basic information including your page name/company name, your business’ website URL, category/industry, and the classification of the page’s content.

Promote your page

Begin to share a few updates before you tell everyone about your page.  Google+ is a social network, so it is advisable to regularly respond to people and share fresh content in order to generate leads and increase engagement. Add pictures, videos, status updates and link to your website and other social profiles.

Social Media Stats

Here are some of the latest stats and facts for social media.

Facebook

  • 1 billion monthly active users
  • 80 percent of monthly active users are outside the U.S. and Canada
  • 584 million daily active users
  • 604 million monthly active users on mobile

Source: Facebook

foursquare

  • 25 million users
  • 3 billion check-ins
  • 1 million members use the Merchant Platform

Source: foursquare

Google+

  • 400 million users
  • 100 million active users

Source: Google+ news

LinkedIn

  • 2 new signups per second
  • 187 million members worldwide
  • 3 billion people searches conducted (as of September 2012)
  • 175,000 profiles created every day
  • 25 million profiles viewed daily
  • 135 million monthly unique visitors

Sources: Examiner.com and LinkedIn

Pinterest

  • 2,9 million daily active users
  • 20,5 million monthly active users

Source: AppData

Twitter

  • 163 billion tweets (July 2012)
  • 175 million Tweets sent daily
  • 11 accounts created every second
  • 1 million accounts created daily

Source: AllTwitter

YouTube

  • 800 million unique monthly visitors
  • 4 billion hours of video watched monthly
  • 72 hours of video uploaded every minute
  • 3 hours of video uploaded from mobile devices per minute

Source: YouTube

Google Chrome Extensions for PR Pros

googlechromeThe Google Chrome browser has several extensions that make PR work just a little easier.

Find these and more in the Google Chrome Web Store. Chrome users can download various extensions that provide a variety of services.

Extensions to Consider

Black Menu
Black Menu serves up every Google product in tabbed format.

Share buttons/counters for Twitter, Facebook, and Pinterest

With these extensions, you can add social sharing buttons to your Web browser’s bookmarks bar. There are  extensions for Twitter, Facebook, and Pinterest.

AdBlock and AdBlock Plus

These are two of the most popular Google Chrome extensions. They prevent the display of ads on your pages.

Speed Dial and MySites 

Speed Dial gives you the ability to replace your Chrome “new” tab with predefined visual bookmarks, enabling you to set up your home tab with your most visited sites. An alternative is MySites, which does a similar job and in a prettier fashion.

Viral Heat social sentiment

This extension adds a basic analytics bar to any social network site you visit to give you a basic idea of sentiment of that account page.

Screen Capture

Easy way to obtain a screen grab and save and/or share it.

Any.do

Any.do is a complete task-management tool, with seamless mobile integration.