Must-Have Tools for the Well-Written Website

Guest Post by Leslie O’Flahavan, principal at E-WRITE I’d like you to meet Courtney Reyers, Director of Publishing at the National Alliance on Mental Illness (NAMI). Courtney has just led NAMI through the two-year process of re-thinking, re-architecting, re-writing, and re-launching the NAMI.org website. During that time, I provided NAMI with web writing training, web…

Effective Communication Is Key to Fundraising Success

Guest post by Kari Kiel, Marketing , DoJiggy/GolfRegistrations Fundraising is not just about raising money. A fundraising campaign must also have strategic objectives other than raising funds. Success can be attributed largely to your ability to communicate effectively. Just like an advertising campaign, your organization or charity must communicate what’s unique about your cause. Then…

Social Network Stats at a Glance

We all love to be able to cite current stats on social channels when referencing them in our work. Finding a good single source for current data can be a challenge, so I was happy to recently discover statistics at Social Bakers. Free stats are offered on Facebook, YouTube, Twitter and G+. Social Baker monitors…