Think Visual, Even for Mobile Users

An increasing number of the people looking at your content are doing so with their mobile devices. In fact, more and more people are looking at your content¬†only on mobile devices.¬† Concurrently, images are replacing words, even on small screens. People use images to experience and process the world around them. The best content has… Read More

Leverage LinkedIn Groups

LinkedIn has invested a lot of effort into improving its groups function. There’s even a mobile app designed to make it easier to access and post discussions in groups. This is another communication opportunity that you should be using strategically. [Related: LinkedIn Groups Should Be Part of Your Strategy] It all starts with finding the… Read More