Connect with Customers by Text

New data from Aspect Software (full report available in exchange for some information) shows that texting is a great way to engage with Millennials who are hyper-connected to their mobile devices. Making an appointment or getting a response by text is easy and welcome for this group.   This may be the next best way… Read More

Latest Data on Teens and the Internet

A  new study from Pew Research Center reveals that 92 percent of teens go online daily –24 percent of teens almost constantly–mostly thanks to smartphones. The latest data also shows that Facebook is the most popular and frequently used social media platform among teens (71 percent). Half of teens use Instagram and nearly as many… Read More

Instagram Rising

The number of US Instagram users increased nearly 60 percent in 2014, bringing the social network’s US monthly user base to 64.2 million people, according to new figures from eMarketer. Instagram surpassed Twitter to become the second-largest social network in the US. Twitter’s US user base was 48.4 million in 2014, eMarketer estimates. By 2018,… Read More