Your Emails Are Being Opened on Mobile Devices. Period.

Stop wondering if your email is being opened on smartphones and tablets – they are. You need to optimize and test your messages for these small screens. If you don’t, your intended recipients won’t get your messages. It’s that simple. The Movable Ink US Consumer Device Preference Report from Movable Ink (data from October 2014…

Email Still Reigns for Connecting

Through Google Consumer Surveys, Messagexchange polled a consumer audience to find out how they prefer to hear from companies and brands .The found that while a majority (50.08 percent) prefer no marketing communication at all, those who do want to hear from you prefer email. Of those that indicated a notification preference, the majority (50+…