Connecting with Teens (Don’t Discount Facebook Yet)

Pew has important new data for communicators who need to connect with teens. According to “Teens, Social Media & Technology Overview 2015, ” 24% of teens go online “almost constantly” thanks to their smartphones. 56% go online several times a day 12% once-a-day 6% weekly 2% less often 91% of teens go online from mobile…

Connect with Customers by Text

New data from Aspect Software (full report available in exchange for some information) shows that texting is a great way to engage with Millennials who are hyper-connected to their mobile devices. Making an appointment or getting a response by text is easy and welcome for this group.   This may be the next best way…