Jill Kurtz, APR
I am a communication professional with more than 25 years of experience. I am a relationship person who is not content to put a message, website, social community, publication or other communication tool out there and declare myself done. The value of a great communicator is not in the selection of words in a particular deliverable; it is the ability to get invested with the right audience for a long-term, ongoing relationship of give and take, send and share.
The greatest value I bring to my work is an interest in always learning about the latest ways to achieve communication goals. I enjoy finding ways to make new technologies help organizations to accomplish their most basic tasks—to connect with the people that they serve and to thrive.
I adapt to new ways of doing things easily and am often the first one to see the communication potential of trends and technologies that develop for other purposes.
More About Me
I have worked in strategic communication and public relations since 1986. I have worked for General Motors, International Paper, Fairfax County Public Schools, Arlington Public Schools, Balance Interactive, and American Public University System.
During my time with Fairfax schools, I developed and implemented the school system’s public Web, intranet, and Keep in Touch e-mail system. At Balance Interactive, I was the first employee and grew the company to 20+ strong. I was chief operating officer and led the efforts to create effective online strategies for more than 100 clients.
I earned the Accredited in Public Relations (APR) professional designation. I have a BA in Communication from the State University of New York at Buffalo. I am an elected delegate for the PRSA National Capital Chapter and chair the chapter’s web committee.
When not learning or researching new ideas to help clients, I enjoy spending time with my family. I am also the webmaster and active in youth ministry at Burke Presbyterian Church.