Different colors work for different needs. It’s the same with communication tools – the right mix depends on your goals.

Let’s strategize together.

Learn More


High-Impact Communications

Your next website redesign or other strategic communication project can be a smashing success. I have more than 25 years of experience managing projects to ensure that they are on time, on budget, and – most importantly – on target to achieve goals.

I coordinate all the components that add up to a successful project, managing relationships among internal and external project stakeholders and serving as the go-to person for projects and translating information into language that stakeholders understand.

Tap My Expertise

  • Leading the development and redesign of websites, social communities, and other online strategies for businesses, associations, nonprofits, and schools
  • Strategic communication planning
  • Project management from project conception to completion and beyond
  • Troubleshooting, investigating, and solving issues


See All Services

Communication in a Web Saturated World

Locowise recently did a study that offers some updated best practices for the use of hashtags. The study examined how brands use hashtags in their posts, how many hashtags they use, and what the engagement rate is depending on number of hashtags used. Three months of data from Instagram and Twitter were examined. The engagement… Read More

Continue Reading

Your online content is being read by real people who are looking for helpful information to learn something, solve a problem, or just be entertained. When your content is focused on other goals – like selling – that creates a disconnect that makes your content ineffective. Here are some tips for creating compelling content that… Read More

Continue Reading

An increasing number of the people looking at your content are doing so with their mobile devices. In fact, more and more people are looking at your content only on mobile devices.  Concurrently, images are replacing words, even on small screens. People use images to experience and process the world around them. The best content has… Read More

Continue Reading

According to the Ascend2 and Dun & Bradstreet NetProspex’s report “Email Marketing Trends, B2B Benchmarks for 2015,” marketers are finding that allowing choice – both to sign up and to pick they type and frequency of email to receive – is an important factor in effective email campaigns.Signing people up for information without their choice… Read More

Continue Reading

When you Google your company or client name, how well does it rank in search results? When you use specific, relevant keywords for your search, you must rank well. If not, it’s time to do some work to gain some Google love. Make sure you have submitted your URL to Google. This lets Google know… Read More

Continue Reading

According to the Limelight Networks, Inc. second annual The State of the User Experience, time spent online in the past year has increased—with 45 percent of respondents spending more than 15 hours a week on their laptop, tablet, and/or phone. The group making up the majority of these power users is Baby Boomers—individuals aged 51-69.… Read More

Continue Reading
View Blog

Get every new post delivered to your Inbox.

Join 1,019 other followers