Different colors work for different needs. It’s the same with communication tools – the right mix depends on your goals.

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High-Impact Communications

Your next website redesign or other strategic communication project can be a smashing success. I have more than 25 years of experience managing projects to ensure that they are on time, on budget, and – most importantly – on target to achieve goals.

I coordinate all the components that add up to a successful project, managing relationships among internal and external project stakeholders and serving as the go-to person for projects and translating information into language that stakeholders understand.

Tap My Expertise

  • Leading the development and redesign of websites, social communities, and other online strategies for businesses, associations, nonprofits, and schools
  • Strategic communication planning
  • Project management from project conception to completion and beyond
  • Troubleshooting, investigating, and solving issues


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Communication in a Web Saturated World

Guest Post by Elissa Leif, CEO at MiniMatters Video + Marketing, and editor of MiniMatters Web Video Marketing Blog MiniMatters provides clients with a useful combination of video production and video marketing services to enable clients to gain the best possible engagement and results from their videos. This article focuses on the developing YouTube video scheduling features, and hits that exact…

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A career is an interesting journey. I once thought that the path was set in college with the choice of major and target job post-graduation. Boy, was I ever wrong. Lately, I have been struck by just how much I have learned from all the jobs and roles I have had. I conclude that risk-taking…

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Guest Post by Leslie O’Flahavan, principal at E-WRITE Most customers realize that there’s good chance they’ll get a form reply when they when they email a company to ask a question or provide feedback. But is a form reply always cold or bureaucratic? Not necessarily. Read on to find out how to write form letters,…

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I think the millennial generation is great. I’m happy to work with them and I enjoy the impact they are having on our culture. So, any time I have an opportunity to serve as a mentor to a young communication professional, I jump at the chance. I hear over and over that millennials crave mentoring…

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Guest Post by Leslie O’Flahavan, principal at E-WRITE I’d like you to meet Courtney Reyers, Director of Publishing at the National Alliance on Mental Illness (NAMI). Courtney has just led NAMI through the two-year process of re-thinking, re-architecting, re-writing, and re-launching the NAMI.org website. During that time, I provided NAMI with web writing training, web…

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Using a commonly understood phrase can feel like a great writing shortcut–packing a lot of meaning in a few words. But there’s danger out there, so proceed with caution. First, not all phrases are as commonly understood as we many think. I recall a high school teacher who kept using “the handwriting was on the…

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